There is no reason in this day and age to do what you hate for a living. None! You can monetize ANYTHING, if you are truly passionate about it. With the power of the internet, and more importantly, relationships, you can build any business.

Now don’t get me wrong, it will take work, and it will take hustle. But this is what our country was built on, and this is what our grandparents and our great parents did to create the foundation of what we relish and benefit from today. So work – and I mean work hard! Create a business model, create a plan, and give yourself a platform to let others know what you are doing. Build relationships, and help others grow their businesses. Be patient and be persistent, listen to your customers and users, and truly care about your vision and mission. It’s all goes back to the passion!

The good news is that there are very few gatekeepers around any longer. The game has changed, and if you are pumping out good stuff, people will hear about it and will follow. So, you must be transparent and authentic otherwise others will see that you are speaking from both sides of your mouth. Use the tools, as many as possible, to connect as often as you can with others, and BE REAL. Again, come from the passion, and care so deeply that it resonates from you.
This is business and the game is constantly changing. Build your brand equity constantly, because if you love it, you will win. Your brand is you, so have it reflect you, the TRUE you and your passion. People get it, and recognize immediately that you are real.

Patience is king, and be ready for the right moment to strike, because I promise you that it will strike when you consistently do what you are about and believe in. Yes, you can monetize your passion, and remember that legacy is greater than currency. Everything you do will be documented, so do what you love and have your grandchild look back at your life in amazement and pride.

Oh, and have a whole lot of fun along that way. Cheers to passion!